SBS
SBS wanted a way to add Target’s testing and personalisation features across its entire digital footprint.
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Digital Balance is an Adobe Bronze Solution Partner and has been working with Adobe Experience Cloud products since 2005.
We have helped our clients unlock the value of their data, and drive deeper customer engagement and business growth by helping the organisation with strategic advice, hands-on expertise, support and training. Contact us if you need assistance.
From enablement to insights, data activation and experimentation. Find out how we can assist you and your team.
Across data, analytics, and optimisation, including strategic consulting, data management services, technical implementations, training, media optimisation reports and governance. Get in touch if we can help you and your team.
We can help you set up your technology and connect and collect the data that’s important to you.
Selecting, setting up and connecting the right platforms, ensuring the data is clean and is being captured correctly are the keys to putting your data to work. We can be located onsite with your teams.
We can help you make sense of your online data, using analytics to identify actionable insights and high value audiences.
Mix, match, and analyse data from any digital point in the customer journey to surface the insightful foundation needed to build better customer experiences.
Start seeing returns from your data and technology investments by understanding your high value audience segments, gaining visibility of campaign performance, and learning where data can be delivering on business strategy and ROI.
We can give you the A/B & multivariate testing, experimentation and personalisation know-how to transform data-driven insights into AI-powered meaningful experiences for your customers at scale.
The strategy for driving onsite engagement and sales requires increasing the performance of your website content – the best place to build visitor trust and conversion.
Seamlessly connect and activate your customer touch points.
Segment audiences and uncover insights to take action in real-time.
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SBS wanted a way to add Target’s testing and personalisation features across its entire digital footprint.
We delivered a DMP platform and data strategy to improve customer experience and media efficiencies, alongside Campaign tracking and governance to ensure data quality and
Foxtel engaged Digital Balance to review their Adobe Analytics implementation in tandem with a rollout of Adobe Audience Manager and Adobe Target to ensure that
We helped Swinburne University drive deeper customer engagement capability across their website through data management platform implementation connecting and collecting previously siloed data.
We can work onsite or remotely with you and your team to provide capacity uplift or ongoing support as you need.
Need additional MarTech resources to supplement your team for special projects or to provide given expertise?
Data quality and integrity is key to any data strategy. We undertake audits and health checks that can give you peace of mind.
If you know your data could be working harder, but you’re not sure where to start, we can help.
We can help you build dynamic dashboards based on important metrics to fully inform the business.
Is it a CDP or a DMP that is right for your organisation? Let us help you work through the pros and cons.
Let us show you how to bring your online and offline data together to create a best picture of your customers.
Martech Talks: The Four Stages Of Attribution Excellence
This webinar was recorded in April 2024.
Download the full 2024 Digital Experience Benchmarks report from Contentsquare.
Note that the information contained in this presentation should not be taken as legal advice. Digital Balance and its partners recommend that you undertake your own legal investigation.
Martech Talks: The Four Stages Of Attribution Excellence
This webinar was recorded in October 2023.
Note that the information contained in this presentation should not be taken as legal advice. Digital Balance and its partners recommend that you undertake your own legal investigation.
Martech Talks: Privacy and Data Governance
This webinar was recorded in August 2023.
Note that the information contained in this presentation should not be taken as legal advice. Digital Balance and its partners recommend that you undertake your own legal investigation.
Martech Talks: Privacy Changes and Data Security
This webinar was recorded in July 2023.
Note that the information contained in this presentation should not be taken as legal advice. Digital Balance and its partners recommend that you undertake your own legal investigation.