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DIGITAL BALANCE

TRANSFORMING
'I THINK' TO 'I KNOW'®

Put Your Data To Work

We can unlock the value of your data, drive deeper customer engagement and business growth by helping your organisation with strategic advice, hands on expertise, support and training.

Marketing Technology Enablement & Strategy

We can help you set up your technology and connect and collect the data that’s important to you.

Selecting, setting up and connecting the right platforms, ensuring the data is clean and is being captured correctly are the keys to putting your data to work. We can be located onsite with your teams.

Digital Analytics & Data Insights

We can help you make sense of your online data, using analytics to identify actionable insights and high value audiences.

Start seeing returns from your data and technology investments by understanding your high value audience segments, gaining visibility of campaign performance, and learning where data can be delivering on business strategy and ROI.

Optimisation & Experimentation

We can give you the A/B testing, experimentation and personalisation know-how to transform data-driven insights into meaningful experiences for your customers.

The strategy for driving onsite engagement and sales requires increasing the performance of your website content – the best place to build visitor trust and conversion.

Omnichannel Customer Experience

Seamlessly connect your customer touch points over a number of channels, allowing customers to pick up where they left off on one channel and continue the experience on another.

Free assessments

MARTECH TALKS LIVE

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Join us LIVE to hear from our guest speakers and have the opportunity to ask questions

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Project Highlight

Project Highlight

SBS

SBS wanted a way to add Target’s testing and personalisation features across its entire digital footprint.

Find Out More »

Our clients

We approach all opportunities with a long-term vision, understanding that becoming data-driven is an ongoing commitment.

We are proud of the long-term relationships we have forged with some of Australasia’s biggest brands.

Our clients

We approach all opportunities with a long-term vision, understanding that becoming data-driven is an ongoing commitment.

We are proud of the long-term relationships we have forged with some of Australasia’s biggest brands.

Contact us

to discuss a range of services and support to suit your business needs and goals.

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Our Blog

The latest news and views from our thought leaders

Martech Talks: The End Of Cookies

This webinar was recorded in May 2024.

Note that the information contained in this presentation should not be taken as legal advice. Digital Balance and its partners recommend that you undertake your own legal investigation.

Martech Talks: The Four Stages Of Attribution Excellence

This webinar was recorded in April 2024.

Download the full 2024 Digital Experience Benchmarks report from Contentsquare.

Note that the information contained in this presentation should not be taken as legal advice. Digital Balance and its partners recommend that you undertake your own legal investigation.

Martech Talks: The Four Stages Of Attribution Excellence

This webinar was recorded in October 2023.

Note that the information contained in this presentation should not be taken as legal advice. Digital Balance and its partners recommend that you undertake your own legal investigation.

Martech Talks: Privacy and Data Governance

This webinar was recorded in August 2023.

Note that the information contained in this presentation should not be taken as legal advice. Digital Balance and its partners recommend that you undertake your own legal investigation.

Martech Talks: Privacy Changes and Data Security

This webinar was recorded in July 2023.

 

Note that the information contained in this presentation should not be taken as legal advice. Digital Balance and its partners recommend that you undertake your own legal investigation.